Big Data Analytics can become the main driver of innovation in the banking industry — and it is actually becoming one. We list several areas where Big Data can help the banks perform better. Investments in Big Data analytics in banking sector totaled $20.8 billion in 2016, according to the IDC Semiannual Big Data and Analytics Spending Guide of 2016. This makes the domain one of the dominant consumers of Big Data services and an ever-hungry market for…